Looking for Industrial Lead Generation Tools?
Let’s talk about Citylitics Platform, which provides data-driven insights about local government markets to help companies gain a competitive edge. The Citylitics Intelligence Feed. The Intelligence Feed platform collects and processes vast amounts of information from over 40,000 sources (local government agendas, minutes, and news) to surface key projects and purchasing signals, making it a valuable tool for industrial lead generation.
Industrial lead generation is made easy with Citylitics Intelligence Feed:
Targeted Insights
Start by narrowing down the geographical areas and industries you’re interested in. Citylitics can offer insights on upcoming projects, purchases, and contracts that local governments are planning.
Stay Updated
Regularly monitor Citylitics for updates on new projects or purchases. As soon as there’s a new potential lead, your sales or business development team can jump on it.
Engage Early
Once you identify a potential lead, engage with the relevant government personnel early. This gives you an edge over competitors who might approach them later in the buying cycle.
Customized Solutions
Based on the insights from Citylitics, tailor your product or solution presentations to address the specific needs and concerns of the local government.
Networking
Use the data as a conversation starter at local government conferences, meetings, or other networking events. Knowing about specific projects or needs can make your approach more relevant and engaging.
Integration with CRM
If possible, integrate Citylitics’ insights with your Customer Relationship Management (CRM) tool. (Current CRM integrations listed in the diagram below, including Salesforce and HubSpot). Citylitics offers a direct sync to CRM and a Google Sheet sync to CRM. This will allow your sales team to quickly and efficiently act on the leads.
Citylitics is happy to help with setting up integration and mapping for your CRM.
Feedback Loop
As you start to generate leads and close deals, feed this information back into your Citylitics strategy. Understand what’s working and what’s not to continually refine your results.
Check out the product tour for our Intelligence Feeds to find out more
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