Transforming Infrastructure Sales: Citylitics’ Latest Customer-Driven Innovations

Innovation is at the heart of what we do at Citylitics. As the Public Infrastructure landscape evolves, staying ahead requires continuous enhancements to our platform, ensuring our users have the most up-to-date, actionable intelligence. We recognize that our customers are on the front lines of infrastructure sales, and their feedback is invaluable in shaping our platform’s development. By listening closely and responding to their needs, we’ve introduced key enhancements that help businesses streamline sales processes, identify critical opportunities, and engage more effectively with decision-makers.

Looking back at the past year, we want to celebrate the incredible strides our team has made in 2024—and the meaningful impact we’ve delivered to our customers. At Citylitics, we believe in continuous improvement driven by customer feedback. Our platform has evolved significantly to provide unparalleled early-stage sales intelligence for public infrastructure, making it easier than ever for businesses to identify and act on upcoming opportunities.

Citylitics continues to lead the way by tracking over 40,000 entities that generate public data on their infrastructure needs and plans. By sourcing intelligence from billions of public documents—including meeting minutes, budgets, capital improvement plans, and feasibility studies—we deliver powerful insights that help businesses navigate the complex world of infrastructure sales.

Customer Feedback: “We can’t afford to miss critical intelligence on future infrastructure projects.”

Our Response: We expanded the number of projects and insights we track by over 3X, providing customers with the most complete picture possible of future project activity. By analyzing early-stage project discussions and financial planning data, Citylitics ensures that businesses stay ahead of the curve and capitalize on opportunities before they become widely known.

Customer Feedback: “Knowing the right decision-makers is critical to success.”

Our Response: We added contact intelligence on 34,000+ key decision-makers for upcoming infrastructure projects, empowering our users to engage at the earliest stages of project development. By identifying municipal leaders, utility directors, and department heads, Citylitics enables businesses to build relationships with stakeholders who influence purchasing decisions.

Customer Feedback: “We need to better quantify the value and ROI of sales intelligence.”

Our Response: Supported by new platform feedback mechanisms and enhanced customer success operations, our users are now pursuing aggregated project values of $388B. Citylitics enables sales teams to track, measure, and optimize their business development efforts, ensuring maximum return on investment and long-term growth.

Customer Feedback: “We want to connect Citylitics data to our CRM to better manage our sales pipeline.”

Our Response: We launched a direct CRM sync, allowing over 750 qualified opportunities, representing $8B in potential deals, to be seamlessly integrated into customer CRMs. This integration streamlines sales operations, eliminates manual data entry, and enhances workflow efficiency, enabling sales teams to focus on relationship-building and deal-closing.

Customer Feedback: “We want more visibility into planned infrastructure projects to ‘follow the money’.”

Our Response: We added 339,000+ projects, representing $4.2T in future infrastructure spend, to our Capital Projects Dashboard. By tracking early signals of future projects—such as discussions, feasibility studies, pre-design phases, and financing stages—Citylitics equips businesses with the foresight they need to engage proactively and strategically.

Customer Feedback: “We need an easy way to share project intelligence with channel partners.”

Our Response: We launched sharing capabilities, and our customers have already shared 8,000+ projects with partners to engage cities and utilities collaboratively. This feature fosters strategic partnerships, enhances industry collaboration, and drives collective success in infrastructure markets.

Customer Feedback: “Can you track what other companies or competitors are up to in infrastructure markets?”

Our Response: We launched Consultant Mentions and Competitor Mentions, currently tracking 326 companies—with rapid expansion planned in the coming months. Citylitics provides deep insights into market activity, allowing businesses to stay informed about industry trends, competitive movements, and emerging opportunities.

Customer Feedback: “Can you help us figure out the best ways to engage with cities or utilities?”

Our Response: We introduced an AI-powered Email Assistant, designed to craft personalized outreach to cities and utilities. Already, it’s been used for successful engagement with 93 cities by a small number of beta users. Citylitics continues to innovate, helping businesses streamline their communication strategies and improve outreach effectiveness with AI-driven automation.

Citylitics focuses on early-stage sales intelligence, which is critical for growing a successful sales pipeline in the public infrastructure sector. By tracking key stages of infrastructure development—including discussions and planning, feasibility and assessments, pre-design, and financing—we provide businesses with the insights they need to engage with the right stakeholders at the right time.

• Early Access to Opportunities: Identify and engage with infrastructure projects before they reach procurement stages.
• Comprehensive Market Insights: Leverage data from billions of public records to gain a competitive edge.
• Enhanced Decision-Making: Use actionable intelligence to target high-value projects and key decision-makers.
• Seamless CRM Integration: Automatically sync sales intelligence into your existing CRM for a streamlined workflow.
• Competitive Tracking: Stay ahead by monitoring competitor and consultant activity in infrastructure markets.

AI-Powered Outreach: Improve engagement with cities and utilities through automated, data-driven communication strategies.

As we move forward, we’re inspired by the trust our customers place in us and remain committed to building the future of data-driven sales growth in Public Infrastructure. Our goal is to continually refine and enhance our platform based on user feedback, ensuring that businesses can effectively navigate the complex infrastructure landscape and drive long-term success.