Citylitics Customer Profile
A turnkey telecommunications company specializing in municipal infrastructure projects in the USA
The Challenge
The customer, a well-established turn-key telecommunication infrastructure firm, faced the dual challenge of identifying high-value infrastructure projects within their geographical reach and efficiently allocating limited sales resources. Without timely and relevant data, they risked missing lucrative opportunities or wasting effort on less viable leads
- Difficulty Identifying Projects: Struggled to find high-value infrastructure opportunities within their target region.
- Limited Sales Resources: Needed to prioritize efforts effectively due to a small, focused sales team.
- Competitive Disadvantage: Risked losing bids to competitors who had earlier access to project information.
The Solution
Citylitics provided the customer with its AI-powered platform, which analyzes vast amounts of public data to identify infrastructure projects matching their Ideal Sales Criteria.
This enabled the customer to:
- Pinpoint Key Opportunities: Citylitics’ insights alerted the customer to a $5 million project in their target region within the USA, allowing them to initiate contact and position themselves for the bid.
- Focus Sales Efforts: By leveraging Citylitics’ data, the customer concentrated their resources on high-potential projects within their preferred region, avoiding wasted effort.
- Gain a Competitive Edge: Early access to project information enabled the customer to proactively engage with decision-makers and submit a competitive bid ahead of rivals.
The Results:
- Secured a Prime Bidding Opportunity: The company is now in the final stages of bidding for a $5 million infrastructure project
- Enhanced Stakeholder Engagement: By identifying and targeting the right decision-makers, they improved their ability to influence project outcomes.
- Increased Efficiency: Citylitics’ insights allowed the company to focus sales efforts on high-potential projects in their core operational areas, avoiding wasted resources on low-probability leads.
“Citylitics’ AI-powered platform is like having an additional team member who works 24/7 to find the needle in the haystack. It identifies opportunities that match our Ideal Sales Criteria and gives us a head start on the competition” – Vice-President, Sales & Business Development
What is Ideal Sales Criteria?
Citylitics platform has the ability to narrow down your criteria based on Market
(Water, Transportation, Broadband, or Power); particular States or Provinces,
cities or municipalities; specific populations; project sizes; or key project words.
Key Takeaways:
This case study demonstrates how Citylitics’ platform empowers smaller teams to:
- Identify High-Value Opportunities Early: Gain access to pre-RFP insights that identify projects before competitors.
- Streamline Sales Processes: Focus resources on the most promising leads within their geographical reach.
- Increase Win Rates: Proactively engage decision-makers with a consultative approach and submit competitive bids.
PRODUCT TOUR

Drinking Water
Engineering | Vendor | Construction | Violations

Wastewater
Engineering | Vendor | Construction

Stormwater
Engineering | Vendor | Construction

Metering
Vendor | Construction

Underground Infrastructure
Engineering | Vendor | Construction

Broadband
Engineering | Vendor | Construction | Reports

Safety
Engineering | Vendor | Construction
